Fashion: 'Amateur porn' ads may not save retailer

American Apaprel CEO Dov Charney's libertine lifestyle and eccentric antics generated a lot of publicity for the retailer / File Source: AP American Apparel's marketing campaign has played a big part in the brand's success / File Source: AP American Apparel's 'sweatshop free' image was tainted after a US Customs investigation found undocumented ...